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Student Learning Outcomes

Discipline: Arts: Journalism Unit

Course Name	Course Number	Objectives
Beginning Writing and Reporting for the Mass Media	JOUR 101	Students will understand AP style. Students will demonstrate news judgment. Students will be able to identify and write summary and other leads.
Editor Training	JOUR 105	Students will understand journalistic codes of ethics. Students will edit for AP style, English, and journalistic writing. Students will edit for AP style, English, and journalistic writing
Intermediate Writing and Reporting for Mass Media	JOUR 102	Students will write an in-depth news story. Students will understand journalistic codes of ethics. Students will write an in-depth news story.
Introduction to Mass Communications	JOUR 100	Students will understand the respective functions of the fields that comprise the mass media, advertising, and public relations. Students will be familiar with basic mass media law and ethics.
Introduction to Public Relations	JOUR 108	Write and edit copy for features, newsletters, institutional publications, and other PR writing styles Students will understand the code of ethics in public relations. Students will understand the role of public relations in media activities and related publics. Students will be write and edit copy for features, newsletters, institutional publications, and other PR writing styles.
Magazine Staff Production Laboratory	JOUR 103	Students will understand journalistic codes of ethics.
Magazine Writing and Production	JOUR 110	Students will recognize how the magazine industry and its markets function. Students will contribute to the production of the student magazine.
Multimedia Storytelling	JOUR 116	Students will be able to construct news stories through blog and social media posts that are short and concise and follow the journalistic guidelines learned in class.
Online Media Laboratory	JOUR 106	Students will understand journalistic codes of ethics. Students will create, edit, and upload a basic podcast to the Web. Students will create, edit, and upload basic a videocast to the Web.
Public Relations Internship	JOUR 109	Students will write a public relations plan for a client. Students will execute a public relations plan for a client.
Race, Culture, Gender, and Mass Media Images	JOUR 107	Students will recognize how the mass media contributes to racial, cultural, gender, and sexual stereotyping. Students will analyze how the mass media and advertising contributes to racial, cultural, gender, and sexual stereotyping.
Student Media Photography Laboratory	JOUR 104	Students will understand journalistic codes of ethics. Students will contribute to the production of the student newspaper.
Student News Media Editing Staff	JOUR 115	Students will be able to edit news stories and information into a publishable form, with attention to accuracy, clarity, thoroughness, fairness, AP style, and media law and ethics. Students will be able to edit news stories and information into a publishable form, with attention to accuracy, clarity, thoroughness, fairness, AP style, and media law and ethics.
Student News Media Staff	JOUR 114	Students will be able to develop news and feature stories through written, visual, audio, video, or other multimedia formats.
Work Experience in Journalism	JOUR 112	Students will understand journalistic codes of ethics. Students will fulfill the requirements of their media internship contract.
Writing Broadcast and Web News	JOUR 111	Students will understand broadcast law and ethics. Students will gather news and write for radio, television, and all digital media. Students will incorporate video and/or audio into a digital news story.

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